Business

Bloomberg Turnaround: Carlsberg

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Jul.31 — When Cees ‘t Hart became CEO of Danish beer maker Carlsberg in 2015, he found a company despondent after a disastrous expansion into Russia drained it of cash and motivation. ‘t Hart plumbed the purpose of Carlsberg’s founder to energize the staff
to brew better beers and cater to the changing tastes of international consumers. ‘t Hart tells David Tweed how he put the froth back into Carlsberg.

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