Tech
How Elon Musk Made His Billions | CNBC Marathon
CNBC Marathon explores how tech titan Elon Musk dominated space, cars, social media, supercomputers, to become the richest person in the world.
Starlink is SpaceX’s answer to providing global, high-speed internet coverage using a network of thousands of satellites buzzing around the planet in a region known as low Earth orbit (LEO), about 342 miles above the Earth’s surface. SpaceX launched its first batch of Starlink satellites back in 2019, and since then, adoption of the service has ballooned. Starlink now has over 4.6 million active customers and is available on all 7 continents and in over 60 countries. Starlink has been praised for its ability to connect remote parts of the world that would otherwise not have access to reliable internet. The service has also become indispensable in areas hit by natural disasters, and, more recently, during times of war, particularly the Russia-Ukraine war. But Starlink’s growing influence is garnering condemnation from some who say that SpaceX CEO, Elon Musk is meddling in geopolitics, while the scientific community is raising alarms of the effect of thousands of satellites on radio and optical astronomy.
Elon Musk has big plans for how artificial intelligence can help to propel his businesses forward. The tech titan founded xAI, a new AI venture, in 2023 to develop large language models and AI products, like its chatbot Grok, as an alternative to AI tools being created by OpenAI, Microsoft and Google. In June 2024, it was announced that xAI would build a multi-billion dollar supercomputer, called Colossus, in Memphis, Tennessee to carry out the task of training Grok. Musk thinks supercomputers can also transform Tesla from a car company to an AI and robotics company. In August 2024, Musk teased Tesla’s AI supercomputer cluster called “Cortex” on X. Watch the video to learn more about why Musk has been building a slew of supercomputers.
Elon Musk is on track to becoming the world’s first trillionaire by 2027, according to a report from Informa Connect Academy. The biggest driver of Musk’s wealth has been Tesla stock and his ownership of SpaceX. Federal Reserve data shows the share of wealth controlled by the top 1% has grown dramatically, while the wealth of the bottom 50% has stagnated. Some feel that rising tides lift all boats, while others think wealth concentration can be harmful to society.
Chapters:
00:00 Introduction
01:09 How Elon Musk’s Starlink Is Bringing In Billions For SpaceX (Published Nov 2023)
19:45 Why Elon Musk Is Betting Big On Supercomputers To Boost Tesla And xAI (Published Sep 2024)
35:36 Why The Rich Keep Getting Richer In The U.S. (Published Oct 2024)
Produced and Edited by: Carlos Waters, Charlotte Morabito
Senior Director of Video: Lindsey Jacobson
Senior Managing Producer: Shawn Baldwin
Additional Camera: Jordan Smith
Graphics & Animation: Jason Reginato, Christine Kim
Additional Footage: Getty Images
Additional Sources: Allianz, Bolton Partners, Center for Strategic and International Studies, Clinton Aluminum, Council on Foreign Relations, Fidelity, Federal Register, Federal Reserve Bank of Boston, Federal Reserve Bank of Minneapolis, Grant Thornton, Howard Precision Metals Inc., International Aluminum Association, Morningstar, National Association of Home Builders, National Mining Association, Office of the U.S. Trade Representative, Peterson Institute for International Economics, Reynolds, Center for Strategic Industrial Materials, S&P Global, U.S. Geological Survey, and U.S. International Trade Administration.
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How Elon Musk Made His Billions | CNBC Marathon
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Investors are bullish on the emerging crop of companies known as neoclouds, which focus on AI-dedicated computing infrastructure, even as industry insiders warn it will take longer for these ventures to become profitable than markets currently expect. CNBC’s Tobias Burns reports on the enthusiasm for neoclouds and the concerns surrounding them.
Reporter: Tobias Burns
Produced by: Jeff Huang
Shot and Edited by: Kaan Oguz
Production Support: CJ Haddad
Managing Producer: Anuz Thapa
Senior Director of Video: Lindsey Jacobson
Additional Footage: Getty Images
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Why Investors Are Bullish On Neoclouds
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Tesla began rolling out xAI’s Grok AI chatbot in its cars in July 2025. It’s still in beta mode. Tesla is not the only automaker adding AI assistants to vehicles. Volvo, Rivian, Mercedes, BMW and others are all integrating AI into their cars even though the tech is still in its infancy. CNBC’s Rob Ferris takes a ride with attorney and Tesla Model Y owner Mike Nelson in New York City to see how he uses Grok and to find out how it integrates into Tesla’s Full Self-Driving (Supervised).
Reporting by Robert Ferris, Lora Kolodny
Camera and Editing by Erin Black
Senior Director of Video Jeniece Pettitt
Additional Camera Macklin Fishman, Darren Geeter
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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We Tried xAI’s Grok Chatbot In A Tesla — Is It A Dangerous Distraction?
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As Hollywood bleeds jobs and productions flee Los Angeles, a new hybrid studio called Innovative Dreams is betting AI can reverse the tide. Backed by Amazon Web Services and AI company Luma, the company combines the LED backdrops of virtual production with AI tools across the entire pipeline, preserving actor performances and traditional filmmaking techniques while dramatically cutting costs and timelines. The first project to use the technology, The Old Stories: Moses, a three-part series starring Ben Kingsley, shot over 40 locations in a single week on an LA soundstage, a job that would have taken a traditional production over a month. But as AI reshapes filmmaking, questions remain about whether it will create jobs, or quietly eliminate them. CNBC’s Julia Boorstin explores whether this new wave of AI-powered production could become a defining force in the future of Hollywood.
Chapters:
0:00 Introduction
2:41 Chapter 1 – Lights, camera, AI
4:42 Chapter 2 – Innovative Dreams
8:16 Chapter 3 – Hollywood’s future
Senior Correspondent: Julia Boorstin
Produced, Shot and Edited by: Andrew Evers
Senior Field Producer: Stephen Desaulniers
Senior Director of Video: Jeniece Pettitt
Additional Footage: Getty Images, Innovative Dreams
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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How An Amazon-Backed Hollywood Production Startup Deploys AI For Speed And Cost-Cutting
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Elon Musk’s high-profile lawsuit against OpenAI, the company’s CEO Sam Altman and its President Greg Brockman kicks off with jury selection in federal court in California on April 27th. Musk, who co-founded OpenAI in 2015 alongside Altman and Brockman, alleges he was deceived into donating roughly $38 million to the startup under the promise that it would remain a nonprofit. The two sides have been in a heated standoff since Musk filed the suit in 2024. CNBC’s Ashley Capoot will be in the courtroom for the trail and explains what to expect next.
Reporting by: Ashley Capoot
Produced by: Nathanial Lee
Editing by: Darren Geeter
Camera by: Ryan Baker
Senior Director of Video: Jeniece Pettitt
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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Battle Of The Billionaires: Elon Musk And Sam Altman Go To Court
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John Ternus will become Apple’s eighth CEO in September, continuing a tradition of internal promotion at the iPhone maker. Industry experts have long speculated that the 50-year-old Ternus would become Cook’s eventual successor. Over the last 25 years at Apple, Ternus has become a key architect of the tech giant’s robust product pipeline, managing hardware engineering for iPad, AirPods and recent iPhone models. He has also played a significant role in Apple’s Silicon chip program as it transitions away from Intel. When Ternus takes the reins this September, he faces a significant obstacle: revamping the company’s struggling artificial intelligence strategy. CNBC’s MacKenzie Sigalos has the story.
Reporter MacKenzie Sigalos
Producer by Drew Troast
Edited by Erin Black
Senior Director of Video Jeniece Pettitt
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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Who Is John Ternus, Apple’s New CEO?
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