Tech
Why Summer Means Big Bucks For Companies | CNBC Marathon
CNBC Marathon explores how companies are cashing in on summer.
Over the last several decades, a growing number of Americans have chosen to spend more time and money on swimming pools. Many Americans are moving to the suburbs, migrating to warmer states and increasingly looking to make their own yards better places to spend time. Most pools can be found in California, Texas and Florida, but population growth in other Southern states is escalating the demand for pool construction and supplies. Pool Corporation, one of the largest pool supply distributers, has seen its stock price soar. Retailers and distributors such as Leslie’s and Pool Corp. are aiming to conquer the large and growing pool supply market, which offers pretty steady revenues from consumers trying to keep their pool water from turning green.
The outdoor deck is another summer staple. During the Covid-19 pandemic, Americans stuck at home started to take a hard look at their surroundings, leading to a home improvement boom. Skyrocketing demand and historically high lumber prices bear excellent fortune for a couple of publicly traded companies that make a rather humble-sounding product – fake wood decks. Two of the biggest names in this space are Trex and AZEK. Together they control 75 percent of the composite decking market.
In addition to pools and decks, about a third of Americans spend at least some time on a boat. In the landscape of recreational power sports, which includes boats, some categories have seen their fair share of struggles in recent years. But boat industry revenues have been mostly growing. Boat sales have seen a boost during Covid, but some analysts think the growth is poised to continue.
CNBC Marathon brings together the best of CNBC on YouTube.
Chapters:
00:00 Introduction
00:39 Who Makes Money From America’s Pool Obsession (Published July 2021)
16:14 Why The Fake Wood Decking Business Is Booming (Published August 2021)
30:13 Why U.S. Boat Sales Are Booming (Published July 2021)
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Why Summer Means Big Bucks For Companies | CNBC Marathon
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Tech
Why Investors Are Bullish On Neoclouds
Investors are bullish on the emerging crop of companies known as neoclouds, which focus on AI-dedicated computing infrastructure, even as industry insiders warn it will take longer for these ventures to become profitable than markets currently expect. CNBC’s Tobias Burns reports on the enthusiasm for neoclouds and the concerns surrounding them.
Reporter: Tobias Burns
Produced by: Jeff Huang
Shot and Edited by: Kaan Oguz
Production Support: CJ Haddad
Managing Producer: Anuz Thapa
Senior Director of Video: Lindsey Jacobson
Additional Footage: Getty Images
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Why Investors Are Bullish On Neoclouds
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Tech
We Chatted With xAI’s Grok Chatbot While Driving A Tesla In NYC — Here’s What Happened
Tesla began rolling out xAI’s Grok AI chatbot in its cars in July 2025. It’s still in beta mode. Tesla is not the only automaker adding AI assistants to vehicles. Volvo, Rivian, Mercedes, BMW and others are all integrating AI into their cars even though the tech is still in its infancy. CNBC’s Rob Ferris takes a ride with attorney and Tesla Model Y owner Mike Nelson in New York City to see how he uses Grok and to find out how it integrates into Tesla’s Full Self-Driving (Supervised).
Reporting by Robert Ferris, Lora Kolodny
Camera and Editing by Erin Black
Senior Director of Video Jeniece Pettitt
Additional Camera Macklin Fishman, Darren Geeter
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We Tried xAI’s Grok Chatbot In A Tesla — Is It A Dangerous Distraction?
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Tech
How AI Is Transforming How Movies Are Made
As Hollywood bleeds jobs and productions flee Los Angeles, a new hybrid studio called Innovative Dreams is betting AI can reverse the tide. Backed by Amazon Web Services and AI company Luma, the company combines the LED backdrops of virtual production with AI tools across the entire pipeline, preserving actor performances and traditional filmmaking techniques while dramatically cutting costs and timelines. The first project to use the technology, The Old Stories: Moses, a three-part series starring Ben Kingsley, shot over 40 locations in a single week on an LA soundstage, a job that would have taken a traditional production over a month. But as AI reshapes filmmaking, questions remain about whether it will create jobs, or quietly eliminate them. CNBC’s Julia Boorstin explores whether this new wave of AI-powered production could become a defining force in the future of Hollywood.
Chapters:
0:00 Introduction
2:41 Chapter 1 – Lights, camera, AI
4:42 Chapter 2 – Innovative Dreams
8:16 Chapter 3 – Hollywood’s future
Senior Correspondent: Julia Boorstin
Produced, Shot and Edited by: Andrew Evers
Senior Field Producer: Stephen Desaulniers
Senior Director of Video: Jeniece Pettitt
Additional Footage: Getty Images, Innovative Dreams
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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How An Amazon-Backed Hollywood Production Startup Deploys AI For Speed And Cost-Cutting
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Tech
Elon Musk And Sam Altman Go To Court — Everything You Need To Know
Elon Musk’s high-profile lawsuit against OpenAI, the company’s CEO Sam Altman and its President Greg Brockman kicks off with jury selection in federal court in California on April 27th. Musk, who co-founded OpenAI in 2015 alongside Altman and Brockman, alleges he was deceived into donating roughly $38 million to the startup under the promise that it would remain a nonprofit. The two sides have been in a heated standoff since Musk filed the suit in 2024. CNBC’s Ashley Capoot will be in the courtroom for the trail and explains what to expect next.
Reporting by: Ashley Capoot
Produced by: Nathanial Lee
Editing by: Darren Geeter
Camera by: Ryan Baker
Senior Director of Video: Jeniece Pettitt
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Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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Battle Of The Billionaires: Elon Musk And Sam Altman Go To Court
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Tech
Who Is John Ternus, Apple’s New CEO?
John Ternus will become Apple’s eighth CEO in September, continuing a tradition of internal promotion at the iPhone maker. Industry experts have long speculated that the 50-year-old Ternus would become Cook’s eventual successor. Over the last 25 years at Apple, Ternus has become a key architect of the tech giant’s robust product pipeline, managing hardware engineering for iPad, AirPods and recent iPhone models. He has also played a significant role in Apple’s Silicon chip program as it transitions away from Intel. When Ternus takes the reins this September, he faces a significant obstacle: revamping the company’s struggling artificial intelligence strategy. CNBC’s MacKenzie Sigalos has the story.
Reporter MacKenzie Sigalos
Producer by Drew Troast
Edited by Erin Black
Senior Director of Video Jeniece Pettitt
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About CNBC: From ‘Wall Street’ to ‘Main Street’ to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Want to get ahead at work? Then you need to learn how to make effective small talk. In CNBC’s new online course, How To Talk To People At Work, expert instructors teach you how to use everyday conversation to gain visibility, build meaningful relationships and advance your career. Use coupon code EARLYBIRD for 20% off. Offer valid from April 20, 2026 to May 4, 2026. Terms apply. https://cnb.cx/4sGlSkh
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Who Is John Ternus, Apple’s New CEO?
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